Started with one lobby tank, still runs like one
Clearwater Tank Service started maintaining a single reef tank in a dental office waiting room. The dentist referred the practice next door, and the practice next door referred a restaurant, and the route grew one referral at a time rather than through advertising.
Every account still gets the same routine regardless of size: a written water log, a photo after the visit, and a technician who has actually kept reef tanks at home, not just serviced them for a paycheck.
Three technicians cover the route now. All three started as home reefkeepers before this became the job.
