Every shift has at least one guru on the floor. Their job is not to serve you a drink - it is to walk up to your table, ask what your group likes, and pull three boxes off the shelf that fit. That is the actual service we sell.
A guru will teach the rules of anything on the shelf in about ten minutes, sit through the first round with you if you want company, and then get out of the way. You are never handed a box and a manual and left to figure it out.
This is why the table fee exists. A room with a shelf and no one to teach you is just a coffee shop with cardboard on the wall. The guru is the part nobody else in this category actually does.
